Friday, May 15, 2020
Philosophy of Aldi Essay Example For Free At Magic Help - Free Essay Example
Sample details Pages: 8 Words: 2309 Downloads: 7 Date added: 2017/06/26 Category Marketing Essay Type Case study Did you like this example? Aldi have made great strides in entering the UK grocery market. Please analyse Aldis current marketing strategy and provide recommendations for how Aldi can enhance their marketing strategy to gain a greater share of the UK Grocery Market. Introduction Marketing in simple terms can be described as offering a right product at a right place at the right time and with a right price. The Management Gurus emphasise on the four Ps of marketing which are often called the marketing mix. These four Ps are Product, Place, Price and Promotion. Marketing mix is an important tool to make an efficient marketing plan for a successful product offering. These four Ps of marketing mix can help achieving the business targets of sales, profit and consumer satisfaction. The essay examines marketing strategies of a German supermarket chain named Aldi, in the UK. The paper is divided in to four sections. The first section gives a brief history about Aldi. The second section talks about its position in the UK market. The third section analyses the marketing strategy of Aldi on the basis of the four Ps. The last section gives recommendations on marketing strategies for the future growth of the company in UK market. Donââ¬â¢t waste time! Our writers will create an original "Philosophy of Aldi Essay Example For Free At Magic Help" essay for you Create order A brief history of Aldi Aldi, one of the worlds largest privately owned companies, is a grocery supermarket chain with a base in Germany. The name Aldi has come from the abbreviation of Albrecht (family name) Discount. The business started in 1913 with a food store in the town called Essen in Germany. By 1960s this family business was expanded to 300 stores in Germany and that is when the business was separated into two groups Aldi Nord (North) with a headquarter in Essen and Aldi SÃÆ'à ¼d (South) with a headquarter in MÃÆ'à ¼lheim an der Ruhr (Emsell, 2011). The business was separated over a disagreement on whether to sell cigarettes in the stores or not (Ruddick, 2012). These two organisations now operate independent to each other. On international levels, Aldi Nord operates in Portugal, Denmark, France, Belgium, Netherlands, Luxemburg, Spain, and Poland. Aldi SÃÆ'à ¼d is functional in Ireland, United Kingdom, Hungary, Switzerland, Australia, Austria and Slovenia and United States of America with over 8000 stores in total (Aldi UK website, 2015). Aldi in the United Kingdom Taylor and Lee (2007) have stressed the adverse effects on the international buyer behaviour due to cultural disparities. KPMG (2014) states that the shopping culture in UK is associated with the quality and not necessarily with price. It further mentions that higher level of customer services is one of the main attributes of this culture. That is the reason why in spite of the dominance of the big four -Tesco, Sainsburys, ASDA and Morrisons MS and Waitrose have done huge investments in the grocery industry. However Aldi has not only managed to attract the customers in the UK by overcoming the hurdles but also has acquired a significant market share. Table 1- Market share of Supermarkets in the UK in March, 2015 Supermarket Market Share (In %) Tesco 28.4 ASDA 17.1 Sainsburys 16.4 Morrisons 10.9 The Co-operative 6.0 Aldi 5.3 Waitrose 5.1 Lidl 3.7 Iceland 2.1 Source: BBC, 2015 According to Wallop (2008), Aldi pledged to open one store every week in the UK with a target of opening 1500 stores in the country. Currently there are 500 Aldi stores in the UK (Aldi UK Website, 2015). Aldi has made its position in the top nine superstores of the country among Tesco, Sainsburys, Morrisons, ASDA, Waitrose, Lidl and Iceland. Aldi is now UKs sixth biggest grocery chain taking over Waitroses market share (BBC, 2015). The Marketing Strategies of Aldi Aldi is a discount supermarket chain and so cost control is in the culture of the business. The model of Aldis grocery retailing has remained unchanged since its initiation in Germany (Emsell, 2011). Price, Place and Product strategies The business philosophy of Aldi is to focus on indispensable investments and avoid the superfluous in order to give the customers maximum possible savings. According to Rudolph et al (2012, p-142), Aldis cost only add 13% to the procurement price, 2% each for logistics, rental, overheads and marketing plus about 5% for staff. Instead of extending its opening hours like other competitors in the UK, all Aldi stores function limited opening hours, which recently extended to 12 hours ( from 8am to 8pm). In contrast, many other competitor stores are available for shopping for 24 hours, 7 days and 365 days which seems an apparent strategic intention. One cannot see the add on services at any Aldi store, for example lottery terminals, childrens play area, photo booths, lavatory, dry cleaning services, currency exchanges, news agent, tobacco counters on entry and exit, a separate customer service counter or a coffee shop. The simple reason being that these facilities have its cost which w ould add up to the end cost to the customer (Emsell, 2011). In a typical Aldi store, one can also observe three to seven employees to run the entire functioning of the store which is a different strategy to other supermarkets which have a high staffing level to provide high standards of customer service. The firm can achieve a low payroll to sales turnover ratio with such staffing level which can help the lower the prices. According to The Times 100 Business case studies (2010), the key idea that makes Aldis approach work is the concept of limited assortment. The Aldi store size is relatively small in comparison to the rival grocers with an average floor space of between 650 square meters to 1000 square meters. The usual Aldi store has a common layout with only four shopping aisles also the packaging and displaying products strategy at Aldi is cost effective. However the stores generally have a free parking space which attracts customers significantly. The case study further ment ions that while selecting a location for store, Aldi takes in to consideration the population of the area which should be more then 30,000. Also the stores are always at the very good visibility from a main road and with good public transport connectivity. The sales philosophy of Aldi is very different to other leading grocers in the UK. As the branded products have less operating profit, Aldi has taken an approach to sell products which are equivalent to brands (Wood, 2011). A typical large Tesco or Sainsburys store stocks around 50,000 product lines, of which 50 per cent are their own brands (Voberda et al., 2011). The success key for any business is to attract the buyer which certainly depends largely on a competitive pricing. Being a discount retail chain, competitive pricing is at the core of Aldis philosophy. Aldi works on economies of scale. In simpler terms it means, buying products in large quantities so it gives leverage for bargaining for the best possible price which allows Aldi to sell at the most competitive prices. Currently every week Aldi comes with a different range of products on a Thursday for example bathroom accessories, garden furniture, kitchen and other household equipment. These products are different to the usual grocery items in the stores in terms of its availability. These products are limited in stock and not permanently available in the store. One can observe a great deal of excitement in the customers in the stores due to the scarcity and affordability of the products. To promote these product ranges, posters of the items are found in the stores for the upcoming week. Promotion Strategies According to the Times 100 Business Case studies (2010), one of the unique marketing strategies Aldi has adopted is the advertisements with brand comparisons. These adverts demonstrate that Aldi brands are of equal quality to well-established brands for example, Pampers diapers, Heinz tomato ketch up and Fairy Liquid. To prove this Aldi ran blind taste experiments amongst a section of shoppers. This experiment suggested that the majority of consumers that preferred the well-known brands also liked Aldi brands. These findings created the basis to Aldis most popular Like Brands campaign. The advertisements of the Like Brands provided the business with a stand to speak about its quality and most importantly its value for money. This campaign was effective in showing the customers how much more their money can fetch by shopping from Aldi with a slogan, Like brands. Only cheaper. The campaign provided a character to the Aldi products because the advertisements use humours which help to build confidence and an emotional connection with target audiences. In addition, according to Times 100 Business Case studies (2010), Aldi prints around 1 million copies of brochures per week to distribute in the store as well as to customers living in surrounding areas. These brochures promote products with limited availability and seasonal and weekly offers available in stores. Another campaign of Aldi is swap and save. The newspaper adverts of Aldi promote the Aldi brands by showcasing the saving customers can have by swapping from the leading grocers to Aldi. This promotion is in the similar lines of Tescos big price drop campaign or Sainsburys brand match campaign. In this era of social media, it has become easy at the same time unavoidable to communicate directly with the targeted audience. One such online campaign of Aldi is Aldi Advocates. This particular promotion is for consumers who recommend Aldi to others because of its low prices compared to other brands. For exampl e, the I Love Aldi campaign asked fans of the Aldi Facebook page, to send a virtual Aldi Valentines card to a Facebook friend, completing the sentence I love Aldi because This was encouraged by providing rewards of Ãâà £10 vouchers and a box of Aldi chocolates for their Valentine (Aldi UK Facebook Page, 2015). Recommendations The UK grocery industry is one of the most established and competitive globally, however dynamics of such industry change rapidly (KPMG, 2014). In spite of Aldis great stride in entering the UK grocery market and taking over a significant market share, one cannot deny the fact that the dynamics of ever changing business world can hurdle this growth. One can also not deny the fact that the competitors are also working towards increasing their market share and exploiting the resources. Though Aldi has managed to reach in to the competition with Waitrose, Cooperative and Morrisons, the market share of Tesco, ASDA and Sainsburys is comparatively very high (Table -1). Also Lidl and Poundland have a similar market strategy of discounted products as Aldi. In such cut throat competition it is challenging to not only enhance the market share but also merely maintaining it. Morgan et al., (2004) in their study have emphasised on product quality as one of the most important determinants of ma rket share. Thirkell and Dau, (1998) revealed that quality and add on services have positive and high correlation with business performance. Thinking on the similar lines, one can recommend the quality enhancement to give a tougher competition to the leading supermarkets. However there is a risk associated with that approach as frequent changes in the business strategy can lead to loss of grip on the monitoring and controlling of the business. Businesses with a lack of clear strategy often face difficulties in customer targeting (Lancaster et al, 2002). However Aldi has a great scope in providing value added services. Facility of online shopping is one such value added service. Home delivery of the shopping items as well as click and collect services can be easily implemented in todays internet era as the other leading supermarkets are also offering such services. With plenty of options available, even with good quality and low prices, loyalty can be great issue of concern for a grocery firm. Various loyalty cards and point based reward system can be introduced to ensure the market share to be somewhat stable. UK being a culturally diverse country, a wide range of products such as Indian, Chinese, Caribbean grocery items should be added to attract more customers. The campaign of swap and save can be taken a step further by upgrading the software system. Currently it is showing the price difference on the newspapers and advertisements which should be reflected on the receipt after the shopping to inform the customers personally how much they have saved by shopping in Aldi. References Aldi UK Website (2015) https://www.aldi.co.uk/ Aldi UK Facebook page (2015). Available at https://www.facebook.com/AldiUK BBC (2015) Aldi overtakes Waitroses market share. BBC News dated 8th April, 2015. . [Online] Available at https://www.bbc.co.uk/news/business-32218170 Emsell, P. (2011) Aldi The No Frills Retailer. University of Huddersfield. [Online] Available at https://eprints.hud.ac.uk/12404/1/Microsoft_Word_Aldi_case_study_for_Bus_Strategy.pdf KPMG (2014) The Future of the Grocery Sector in the UK. [Online] Available at https://www.kpmg.com/uk/en/issuesandinsights/articlespublications/newsreleases/pages/the-future-of-the-grocery-sector-in-the-uk.aspx Lancaster, G., Massingham, L. and Ashford, R. (2002) Essentials of Marketing. Fourth edition. New York: McGraw-Hill. Morgan, N., Kaleka, A., and Katsikeas, C. (2004). Antecedents of export venture performance: a theoretical model and empirical assessment. Journal of Marketing 68(1): 90- 108. Ruddick, G. (2 012) Billionaire Aldi heir Berthold Albrecht dies at 58. The Telegraph, dated 7th December, 2012. [Online] Available at https://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9729434/Billionaire-Aldi-heir-Berthold-Albrecht-dies-at-58.html Rudolph, T., Schlegelmilch, B., Bauer, A., Franch, J. and Meise, J. (eds.) (2012) Diversity in European Marketing: Text and Cases. Germany: Springer Gabler. Voberda, H., Morgan, R., Reinmoeller, P., Hitt, M.A., Ireland, R.D., Hoskisson, R. (2011) Strategic Management: Competitiveness and Globalisation, South Western: Cengage Learning. Taylor, C.R. and Lee, D. (2007) Cross-cultural Buyer Behavior. Amsterdam: Elsevier. The Times 100 Business Case Studies (2010). Creating Value through the Market Mix. [Online] Available at https://businesscasestudies.co.uk/aldi/creating-value-through-the-marketing-mix/introduction.html#axzz3gTvS06RA Thirkell, P. C., and Dau, R. (1998). Export performance: Success Determinants for New Zealand Manufacturing Exporters. European Journal of Marketing, 32(9/10): 813- 829. Wallop, H. (2008) Aldi pledges to open a new store every week. The Telegraph , dated 30th June, 2008. [Online] Available at https://www.telegraph.co.uk/finance/personalfinance/2792467/Aldi-pledges-to-open-a-new-store-every-week.html Wood, Z (2011) Aldi effect is back: spending squeeze lifts discounter into profit. The Guardian , [Online] Available at https://www.theguardian.com/business/2011/oct/04/aldi-effect-back-discounter-profit
Wednesday, May 6, 2020
Gay Marriage Pros and Cons - 1152 Words
Marriage Is Not Equal For All Gay Marriages Mikaela Acosta Gay marriage has been subject to taboo because our society has this conformed and learned version of marriage; marriage is only held between a man and a woman. Although this is more common today to hear of gay couples, in the first couple centuries in America this was almost unacceptable to general society. Beginning in 2001 was when gay marriage began to become much more widespread starting in Canada, Norway, Belgium, Argentina, Sweden, South Africa, and Iceland. The actual first introduction of gay marriage does vary from different jurisdictions. Gay marriage is such a topic of interest because of the various conflicts in which it brings up, such as religious, civilâ⬠¦show more contentâ⬠¦ISSN: 08962383 Accession Number: 502651234 Database: OmniFile Full Text Mega (H.W. Wilson) 2. Same-sex marriage, same-sex cohabitation, and same-sex families around the world: why ââ¬Å"sameâ⬠is so different. Authors: Saez, Macarena Source: American University Journal of Gender, Social Policy the Law; 2011, Vol. 19 Issue 1, p1-54, 54p Physical Description: Bibliographic footnotes Document Type: Feature Article Subjects: Cohabitation; Gay couples; Gay marriage ISSN: 15573753 Accession Number: 502142706 DOMA and the happy family: a lesson in irony. Alternate Title: Part of the Symposium on DOMA and issues concerning federalism and interstate recognition of same-sex relationships Authors: Wasserman, Rhonda Source: California Western International Law Journal; Fall 2010, Vol. 41 Issue 1, p275-303, 29p Statute: Defense of Marriage Act of 1996; Pub. L. No. 104-199, 110 Stat. 2419 (1996); codified at 28 U.S.C. à § 1738C (2006) and 1 U.S.C. à § 7 (2006) Statute Jurisdiction: United States Physical Description: Bibliographic footnotes Document Type: Feature Article Subjects: Gay marriage -- Laws and regulations; Parent-child relationship; Gay couples; Gay parents; Custody of children; Legislative history ISSN: 08863210 Accession Number: 502129764 Database: OmniFile Full Text Mega (H.W.Show MoreRelatedThe Pros and Cons of Gay Marriage1370 Words à |à 6 PagesThe Pros and Cons of Gay Marriage LP 3: Argumentative Essay Patty Waters NAU Composition II Sue Cochran, Instructor Sunday, March 24, 2013 Abstract This essay covers the pros and cons concerning gay marriage. You will discover some new laws and amendments that are about to happen in our country, and some things that people are against. There are many issues that will be covered from rights and benefits to getting married legally. You will read reports, stories and articles from lawyersRead MoreThe Pros And Cons Of Gay Marriage1367 Words à |à 6 Pagesdefinitions of marriage. Some say the definition of marriage is between a man and a women, while others say its about two people no matter the sex that commit their lives together because they love each other. There are many different definitions of marriage and it all depends on simply whom you are talking to about it. In past generations many people thought the definition of marriage was just so that they can reproduce children. Debate Content: Cons: The institution of marriage has traditionallyRead MoreEssay on The Pros and Cons of Gay Marriage1019 Words à |à 5 Pagessame-sex marriage. Is this a good thing? Homosexuality is illegal in many countries. Leaders punish their own citizens by jail, or even death, for being gay. In the United States, however, many states allow gay marriage. Some people approve of it, but also, some do not. Society also plays a big part in the gay marriage legalization process. Same-sex marriage is a major controversial issue in the United States; specific examples would be the views of Americans, pros and cons of same-sex marriage, andRead MoreDid We Go Too Far?1383 Words à |à 6 PagesWalker Did We Go Too Far? Same-sex marriage continues to be a very high debated issue in our society without a firm foundation to base our beliefs on, leaving most of us trying to find answers still. Now that the Supreme Court of the united states has rules that the constitution guarantees a right to same sex marriageââ¬â¢ What was known as ââ¬Å"marriageâ⬠, the union of a man and a woman only, is starting to diverge. The Oxford Dictionary of English definition of marriage reads ââ¬Å"the formal union of a man andRead MoreGod Hates Same Sex Marriage Essay978 Words à |à 4 Pages Marriage is a precious gift given from the good lord up above. Marriage is a privilege that should be allowed to only a man and a woman. In the bible there are many scriptures that back up my opinion on marriage, and none of the scriptures say same sex marriage is okay. In this modern day and age people are altering the definition of marriage. People are trying to add between a man and a man or between a woma n and a woman. The importance of my topic is to keep the original definitionRead MoreGay Marriage Should Be Legal966 Words à |à 4 PagesGay marriage is one of the most debated and controversial issues in todayââ¬â¢s society. Everyone has his or her opinions on gay marriage, whether it is acceptable or should not be allowed. According to The Washington post, ââ¬Å"59 percent say they support same-sex marriage while 34 percent are opposedâ⬠(Craighil, P., Clement). While 59% of the supporting gay is a high number, however that number is skewed. There is a difference between tolerance and acceptance, but the 59% is the total of the both. PeopleRead MoreWhy Marriage Equality Is Not At All A Harm Society Or The World912 Words à |à 4 Pagesin the world become more knowledgeable to that child. In my own life, the one issue that stuck with me is marriage equality. I believe everyone should have the right to marry whoever they feel their soul-mate is in the world. Even though some believe it is wrong, there are many reasons to prove marriage equality is not at all a harm to society or the world. To start, the definition of marriage (according to dictionary.com) is the state, condition, or relationship of being married; wedlock. No whereRead MoreEssay on Gay Marriage 1616 Words à |à 7 Pages Gay marriage is a very talked about topic in are country that shouldnââ¬â¢t be ignored. I believe men and women should be able to love freely and not be shamed by it. Marriage is a great factor in the United States. To some people itââ¬â¢s what we live for; is to get married and start a family. To not give everyone the same opportunity to have a happy marriage and family is unlike us. This problem is bringing a lot of hate, the same hate that was used in racial discrimination so why not give gays equalRead MoreThe Debate On Homosexuality And Homosexuality1229 Words à |à 5 Pagesis defined as, the sexual or romantic attraction to members of the same gender. A male who practices homosexuality is known as being gay. The word ââ¬Ëgayââ¬â¢ did not originally have any connect ion to a sexual connotation. In fact, the word was originally express feelings of happiness or carefree attitude. It was not until the twentieth century that people used the term gay to indicate a sexual orientation. Opposite of males, female homosexuals are given the term lesbian, which is derived from the poemsRead MoreGay Marriage Should Be Legal1434 Words à |à 6 PagesGay marriage has slowly become a significant factor amongst individuals of todayââ¬â¢s society. On June 26, 2015, it was ruled out by the U.S. Supreme Court that gay marriage was now legal. The first thing that I thought was that ââ¬Å"Wasnââ¬â¢t it already legal in the United States?â⬠Well, apparently no it has not been legalized in the United States! (Dumb me.) The U.S. is known to be a nation of equality and gives everyone the freedom of the speech, but it is actually a nation full of racism, sexism, and homophobias
Tuesday, May 5, 2020
A Journey free essay sample
At nine months I learned to walk. At the age of five I learned how to ride a bike without training wheels. In kindergarten I learned that Iââ¬â¢m allergic to peanut butter. In second grade, on September 11th, 2001, I learned that there is a lot of evil in the world. In fourth grade I learned how to do long division after having several mental breakdowns. In fifth grade, I learned that I sing like a dying animal while trying out for the school play, ââ¬Å"The Little Mermaid.â⬠In sixth grade I learned that change can be a good thing as I entered middle school and made new friends. In seventh grade I learned that I love the city of Boston after a school trip there. In ninth grade I learned that I hate geometry. In tenth grade I learned how to light a Bunsen burner. In eleventh grade I learned about rhetorical strategies in AP English. We will write a custom essay sample on A Journey or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Iââ¬â¢ve been alive for 17 and a half years and Iââ¬â¢ve learned a lot. But Iââ¬â¢m still learning. Iââ¬â¢m learning new formulas, new words, new theories, new lessons and Iââ¬â¢m learning about myself. Iââ¬â¢m only 17 years old, and I still have a lot of things that I need to learn about myself. I donââ¬â¢t know how I feel about abortions. I donââ¬â¢t know if Iââ¬â¢m a Republican or a Democrat. I donââ¬â¢t know if Iââ¬â¢ll ever get married. I donââ¬â¢t know how I feel about the death penalty. I donââ¬â¢t know if I want to be a forensic scientist or a writer. When looking at the big picture, I donââ¬â¢t know much, but I do know that I love learning. I love knowing that I donââ¬â¢t know everything. I love knowing that there are tons of books that I havenââ¬â¢t read. I love knowing that there are hundreds of countries that Iââ¬â¢ve never been to. I love knowing that there is a whole world out there that I have yet to learn about. I want to learn about it all. I hope to travel the world one day. I think that traveling is the best way to learn. Learn about other people, learn about other cultures, learn about life, learn about yourself. Iââ¬â¢ve always wanted to travel to go someplace new and explore. Someplace where no one knows me. In sixth grade I made a pact with a group of my friends we would travel to Australia after we graduated high school, and we would raise dingos and koalas. We all signed a piece of paper while sitting in art class. We were determined to make it happen. Looking back, that was obviously an unrealistic plan. Weââ¬â¢re not all friends anymore. No parents would let a group of teenagers travel to Australia by themselves. We didnââ¬â¢t know the first thing about dingos or koalas. And we totally disregarded the fact that we would be preparing for college after high school. Although our initial plan did not work out, my desire to go to Australia still lives on. In my life time I hope to go to Australia and swim in the Great Barrier Reef and learn about the animals that live there. I hope to go to Austria and ski the Alps. I hope to go to Spain and attend a soccer game. I hope to go to China and visit the Great Wall. I hope to go to Greece and see the Parthenon. I hope to travel to Ireland and go to the county where my Grandpa grew up. I hope to go to Kenya and go on a safari. I hope to go to India and visit the Taj Mahal. I think that traveling will allow me to learn. Learn all of the lessons that I have yet to uncover. Learn who I truly am. Learn what the world has to offer. Learn the secret to a happy life. Traveling will allow me to learn, and learning is the greatest gift that the world has to offer.
Monday, April 13, 2020
Voting System free essay sample
Introduction Through the use of technology, the economy of the country is moving forward. Nowadays, most people are using computers to make their work easier and faster. Most jobs in the country involve use of computers because of their importance in the society. It is used to store, protect, process, transmit, manage and retrieve information. This implies that computers can also be like humans that have intelligence and can work. However, its intelligence is only artificial because it is just a machine so itââ¬â¢s still relies on humans to perform any task required. Background of the Study Isabela National High School for having students that has grown up to about a thousand students now, delivered a quality and excellent education to the people residing in the municipality of Ilagan and also to the neighboring town. For many years since this school founded, this institution had already conducted many major student council election of officers for the INHS Supreme Student Council. We will write a custom essay sample on Voting System or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It was so evident unfortunately that the turnover of these said elections had turned to be slow and tiresome. It was slow because of the following scenarios: 1. As of now, the voting used to be carried out as follows ââ¬â the ballot papers would be issued to all the students, the students would fill in their chosen nominees, the voting would be held where the students dropped their ballot into a ballot box. Then, the ballot box would be opened, and the ballots would be counted by hand. There was a lot of margin for error. 2. The Election is done manually, so the canvassing is consuming a big amount of time, in fact in most of the elections the canvassing of votes took a long hours and more time consume. 3. Miscount of votes that may cause for under vote or otherwise over vote. 4. Mistally and misstated vote for a candidate. It was hard and tiresome on the part of the election facilitators because it needs a lot of energy and time to overcome the complexity of the preparations and the holding of the election down to the canvassing of votes. So with these problems the call for a change is considered. As a student in this course, Bachelor of Science in Information Technology there is a call and a need for reformation and revitalization of the existing traditional and manual voting system. The implementation of the computerized voting system is the answer for this chaos. Company Profile INHS Mission and Vision Vision: The Isabela National High School produces graduates who are intellectually and technologically literate, equipped with the desirable value, attitudes and skills toward work that will lead in the development of human and material resources. With highly competent and dedicated teachers and employees within a Healthy Organization and Peaceful Environment (HOPE) who are committed in contributing to the countryââ¬â¢s development efforts, the school will turn out to be the Regional Center of Excellence not only in English Mathematics and Science and Technology but also in all subject areas it being the Divisional Leader School. Mission: The school shall develop highly competitive graduates to respond to the present needs of society through effective efficient teachers and employees with the support of the community organizations concerned with education towards the improvement of life of every Filipino. History The establishment of the Isabela National High School came as a result of the pressing need to fulfill the growing ambition of many youths in Isabela to attain higher education. When Spain ceded the Philippines to America in the Treaty of Paris for a measly twenty million pesos in 1898, the Americans immediately occupied the country bent on the alleged aim to train the Filipinos for self-government. American military governance along with the Philippine Commission established a system of Public Education that grew slowly but surely throughout the archipelago. In the Cagayan Valley, primary schools were put up as early as 1901. Cagayan and Isabela comprised one school division with Mr. W. W. Rodwell as School Superintendent and based in Tuguegarao, Cagayan, He was assisted by two deputies name Mr. A. L. Burnell, an American teacher assigned in Lallo, Cagayan and Mr. H. B. Fernald, another American teacher assigned in Cauayan, Isabela. Aside from their teaching duties, the deputies helped in the organization and supervision of schools within their areas. Eight American teachers of 35 were assigned in Isabela. In 1903, Mr H. E. Bad succeeded Mr. Rodwell as Division Superintendent. At that time only 12% of the combined school-going age population of Cagayan and Isabela were enrolled in various schools. Of 42,495 only 5,256 were enrolled in the primary schools with a total school attendance of 3,883. In September 1902, the provincial high school in Tuguegarao, Cagayan opened. About 65 students were enrolled and was conducted by Mr. H. E. Bell, the principal and an assistant. The school closed temporarily on March 1st of the same year due to the ignorance of the people on the nature of the school and the unpreparedness of school children to take advantage of high school education. It reopened in July 6, 1903 and enrollment steadily increased from 78 to 245 in just a monthââ¬â¢s time. Many students from nearby towns and provinces attended high school in Tuguegarao. About 40, more or less, came from Isabela during that year. This trend had induced school authorities that in another year, or as soon as practicable two junior high schools had to be built in Ilagan, Isabela and in Aparri, Cagayan. As expected a provincial high school was finally established in Ilagan, capital town of Isabela in June, 1904, but formally opened in August, 1904 with Mr. Seward W. Hulse as School Principal. Four other American teachers were assigned in the school to handle an enrollment of 186. There were no Filipino teachers were assigned to the school due to unavailability of qualified ones. Part of the municipal school building being used for primary classes, were temporarily used by the high school for instructional purposes. Not long after, the provincial board secured an admirable site facing the Cagayan River and adjoining the town of Ilagan, which is now its present location. Today, we see the tremendous strides the high school had made in the realm of secondary education. Its vision is to help mold a strong, veritable and effective citizenry for national peace and prosperity. Its mission is to prepare the youth to meet the demands of higher education as well as skillful enough to get into the world of work. Part of its curricular offering of general secondary education, is a science-oriented curriculum for the highly gifted youths who would like to pursue courses demanding highly scientific preparation. Its school population has greatly increased from its measly 186 in 1904 to an average of 5,500 yearly to date, in its main campus in Ilagan. As a mother school to a number of high schools all over the province, its school population reached an average of 10,000, more or less. Since the schoolââ¬â¢s founding in Jun, 1904, many of those who passed through its portals bcame illustrious leaders and ountstanding citizens, occupying highly influential positions until the national level. Many have also found themselves well established in foreign soils and performing creditably well as expected of every alumnus. Graduates of the schools numbering about a hundred thousand since its first graduation in 1921 had certainly made clear footprints in the sands of time and productively contributing to socio-economic development of the country. Organizational Structure Purpose and Description Our goal is to develop a secure, fast, accurate, user-friendly, and a stand-alone system for a large scale election. Objectives of the Study General Objective: To develop a Computerized Voting System of Isabela National High School Specific Objectives: This study seeks to develop a system that will address the following: 1. ) To implement a fast, easy and systematic way of conducting a voters registration and candidate applications. 2. ) To properly manage the election in a well-organized manner. 3. ) To generate quickly a correct, accurate and reliable canvassing result. 4. ) To generate instantly needed summarized and accomplishment reports. Scope and Limitation Scope It is focused on studying the existing system of voting in Isabela National High School and to make sure that the studentsââ¬â¢ votes are counted for fairness in the elective positions and less time in counting of results. Since it is a stand-alone application, one or more user may use it at a time and the system is available only at the Election time. This is also will produce: Less effort and less labour. Changes and Increase in number of voters as individuals will find it easier and more convenient to vote. Limitation Time factor and well known institute was the greatest barrier to the successful completion of this system since it had to be done within the semester. We also had financial constraints since all the activities were self-sponsored. Definition of terms CVS Computerized Voting System Review of Related Literature
Wednesday, March 11, 2020
Tips for Building Better Work Relationships
Tips for Building Better Work Relationships Better work relations can make going to work a pleasurable experience no matter where you are in your current career path. Even if you already love the job that you do, improving the relationships with others around you will increase both your personal and professional level of fulfillment. These six tips will help you in building better work relationships. 1. Positive Body LanguageSmile, stand up straight, and look people in the eye. Show interest and be engaged when you are communicating with others instead of simultaneously checking your email when they are talking to you. According to psychologist Albert Mehrabian, 93% of our communication is non-verbal, so make sure that you display a friendly demeanor and have approachable body language.2. SocializeSocializing doesnââ¬â¢t have to mean going to happy hour every Friday with your coworkers, but you do need to participate in company events. Take your boss up on that lunch invitation, even if it means you will be working a little bit later that day. Being an active participant shows interest and investment in your company.3. Be Helpful to EveryonePleasing your boss and clients are important, but extending yourself beyond your department is also an important part of building work relationships outside your current network. If you have a slow day, reach out to someone in another department that you donââ¬â¢t come in day to day contact with to see if they could use your help.4. Avoid GossipAvoiding bad habits is just as important as having good ones. Do not partake in activities that revolve around negative comments and behaviors towards others. Spreading rumors is unkind and will also give you a reputation as untrustworthy, making it difficult to build relationships.5. Be HonestHonesty is the foundation of any good relationship including ones with your coworkers, supervisors, and clients. Inevitably you will be asked to perform a task you donââ¬â¢t know how to do. Just make sure you tell your client or supervisor that you will research it and get back to them, but donââ¬â¢t give them information that is not correct. If you cannot make a deadline, then always be upfront instead of making promises you know will be almost impossible for you to follow through on. You will gain a lot of respect from others if you are an honest person they can depend on.6. Be GraciousCarry out all of your tasks graciously. Asking someone for help on something can be a difficult thing for many people. When someone reaches out to you, and you agree to assist them, do so graciously. If you have a negative attitude towards helping someone, they will pick up on it. It will not only make them sorry that they reached out to you, but it will also steer others away from you.Final ThoughtsBuilding better work relationships is a balance between verbal and non-verbal communication that requires you to invest your time in yourself and others. According to Anthony Robbins, ââ¬Å"The way we communicate with others and with ourselves ultimately determines the quality of our lives.â⬠The investment you make will give you and others around you tons of personal fulfillment, besides creating a reputation for yourself that makes your coworkers, clients, and supervisors come to you for anything they need.
Sunday, February 23, 2020
Volunteer Internships and Internships for B-Schools Article
Volunteer Internships and Internships for B-Schools - Article Example This article, ââ¬Å"Volunteer Internships Benefit Local Governments and Studentsâ⬠by Robin Popik is about how local governments can attract interns both as a way of recruiting potential candidates to the positions in the local government as well as a means of giving the students the experience of working for a government. The article starts off by describing who an intern is and what are the roles and responsibilities that a typical intern should have when given an internship in a local government office. The article focuses on why it is a great idea for local governments to advertise for positions of internships to prospective students and then introduce them to the concept of a government job. The point here is that many students think of government jobs as not attractive enough when compared to those in the private sector. This perception is mainly because the government is seen as bureaucratic in nature and not serving the purpose of a fast-paced job that brings challenges and offers attractive remuneration for the students. As the article states, ââ¬Å"Government organizations that need temporary staff for special projects are a great place to use internships. Challenge the intern to bring out the value of the projectâ⬠(Popik, 2009). Hence, the authorââ¬â¢s point is that the concept of government service must be made attractive to the students and they should be made aware of the potential benefits that a government job can bring in its wake. The article then goes on to describe the methods in which internships in the government sector and local government offices, in particular, can be structured by the local government officials. To quote from the article, ââ¬Å"Local governments can champion this concept by using interns to teach about the governmental process and politics in a way most textbooks miss.Ã
Friday, February 7, 2020
Choose a topic for the Paper Essay Example | Topics and Well Written Essays - 500 words
Choose a topic for the Paper - Essay Example The causes for the great depression are many and complex but the basic reasons for the great depression can be listed as a stock market which crashed, economic trends which were negative and a lack of investments in large projects. Industries such as heavy machinery production, shipbuilding and mining operations were worst hit and they had to let go of thousands of workers who could not find jobs to replace the ones they had lost (Wheeler, 2007). Amongst the after effects of the Great Depression was the New Deal which was offered by Roosevelt to the Americans which gave fair wages for fair work. A forty hour work week was created to make sure that positions could be given to all those who wanted to work and massive deficit spending was undertaken by the government to give the economy a boost. In fact, the current transport network which crisscrosses across America is one of the projects which was started to get America out of its economically stagnant state (Higgs, 1992). The Great Depression, even though it was a sad period for those who went through it brought many advantages for those who came after the period since the decisions made then have kept the American economy stable for decades. For example, the idea of a minimum wage comes from the aftermath of the great depression and the benefits to the southern half of the American states were immense since the economic focus shifted from agriculture to industrialization and services (Parker, 2007). I feel that Americans lost trust in financial institutions such as banks and insurance companies in the years which followed the great depression and came to depend more on the relationship they had with the government. Franklin Roosevelt probably benefited most from the era since he was able to pull America out of the situation and was (and still is) seen as a hero for the nation. His New Deal worked for a lot
Subscribe to:
Posts (Atom)